Improve and Measure ROI from Web Push Notifications
Web push notifications are effective in engaging users and boosting website traffic, but measuring ROI can be challenging. This article explores strategies for generating and measuring ROI from web push notifications.
Read MoreGuide: Creating a Trigger-Based Cross-Channel Onboarding Flow for a SaaS Product
Effective onboarding is crucial for the success of a SaaS product, as it shapes the user's experience. This guide provides step-by-step instructions for creating a trigger-based cross-channel onboarding flow, including designing onboarding emails, in-app messages, and push notifications.
Read More10 Examples of Messaging Personalization Using Email and Push Notifications
In today's fast-paced world, businesses are using personalized messaging through email and push notifications to improve customer engagement and increase the likelihood of purchases. This article explores 10 best-in-class examples of messaging personalization, including Amazon, Spotify, Netflix, Airbnb, Nike, Starbucks, Uber, and Sephora.
Read MoreHow To Use Google Analytics 4 (GA4) to Track Your Mobile Push Campaigns
Google Analytics 4 (GA4) can help track and analyze the success of mobile push campaigns, providing valuable insights to improve marketing efforts.
Read MoreWhat You Should Know About Push Notifications
Push notifications are messages that appear on your device even when you're not using an app. They can be used for various purposes and have many benefits.
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