analytics

How to Calculate Customer Acquisition Cost (CAC) for Mobile Applications

As the mobile app market continues to grow, many developers and business...

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Understanding User Lifetime Value (LTV) for SaaS Products

As a SaaS product owner, understanding user lifetime value (LTV) is crucial...

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Improve and Measure ROI from Web Push Notifications

Web push notifications have gained popularity among marketers due to their effectiveness...

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Important SaaS Metrics You Should Be Tracking

As the software as a service (SaaS) industry continues to grow, it’s...

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What Conversion Funnel Analysis is, How To Analyze and Optimize It

Conversion funnel analysis is an essential part of any online business that...

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Customer Lifetime Value: How to Calculate and Increase It

In today’s competitive business environment, it’s essential to focus not only on...

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Top Reporting Tools Every SaaS Business Should Be Using

As a SaaS (Software as a Service) business, there’s nothing more important...

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Best Behavioral Analytics Tools to Help You Understand Users

As businesses continue to expand their online presence, the importance of understanding...

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How To Use Google Analytics 4 (GA4) to Track Your Mobile Push Campaigns

Mobile push campaigns are an effective way to reach and engage with...

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How To Use Google Analytics 4 (GA4) to Track Your Email Campaigns

Google Analytics 4 (GA4) is a powerful analytics tool that can help...

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The Email Marketing Metrics That Are The Most Important to Track

Email marketing is a powerful tool for businesses to connect with their...

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